Wiltshire is a really talented professional that has the understanding of animals that is necessary to get a group of animals to perform like the Clydesdales do. He always praises the animals and always makes a point to touch and caress the horses after each practice stunt. Wiltshire trains the Dalmatians that are a part of the beer truck that accompanies each performance by the Budweiser Clydesdales. The dogs and horses train together regularly. The horses are so gentle and reasonable. They do not move an inch when a truck load of snow gets dumped on them in preparation for a stunt for a commercial. The Clydesdales can jump a regulation height fence. This is a demonstration of tremendous strength in a large horse. You get to see a little of the training of a Clydesdale colt that is running along with what would presume is its mother. The trainer is running hard to keep up.
The horses are so well trained that they even walk into the trademark harness while it hangs from a beam in the barn. The trainer has perfect control over the eleven horses. He walks through a town with one of the horses with no rope or restraint on the horse. Obviously the horse has been treated so well by the people that train and care for it that the animal has come to like and even love people. Heaven forfend, but a few of the Budweiser Clydesdales even know how to play soccer.
Most people that see the Super Bowl like the Budweiser Clydesdales. The horses, dogs, and beer wagon have just become a tradition. The time, patience, and understanding of animals that goes into each show may be lost on much of the audience at the Super Bowl. Possibly they had a few too many Budweisers.